Datenschutzerklärung

Privacy

We have written this data protection declaration (version 21.02.2021-321264412) to explain to you in accordance with the provisions of the General Data Protection Regulation (EU) 2016/679 what information we collect, how we use data and what options you have as a visitor to this website .

Privacy statements usually sound very technical. However, this version should describe the most important things to you as simply and clearly as possible. As far as possible, technical terms are explained in a reader-friendly manner. We would also like to convey that we only collect and use information with this website if there is a corresponding legal basis. That is certainly not possible if you give as brief, technical explanations as possible, as they are often standard on the Internet when it comes to data protection. I hope you find the following explanations interesting and informative and maybe there is one or the other piece of information that you were not familiar with.

If you still have questions, we would like to ask you to follow the existing links and look at further information on third-party sites, or simply write us an email. You will find our contact information in the imprint.

Automatic data storage

 When you visit websites these days, certain information is automatically created and stored, including on this website. This collected data should be collected as possible sparingly and only with reasons are . By the way, by website we mean the entirety of all websites on your domain, ie everything from the start page (homepage) to the very last subpage (like this one). By domain we mean example.de or musterbeispiel.com.

Also, while you are visiting our site now, our web server stores – this is the computer on which the website is stored – from operational safety reasons, to create and access statistics, etc. automatically in the control data as

  • the complete Internet address (URL) of the website called up (e.g. https://www.beispielwebsite.de/beispielunterseite.html/)
  • Browser and browser version (e.g. Chrome 87)
  • the operating system used (e.g. Windows 10)
  • the address (URL) of the previously visited page ( referrer URL) (e.g. https://www.beispielquellsite.de/vondabinichgekommen.html/)
  • the host name and the IP address of the device from which access is made (e.g. COMPUTERNAME and 194.23.43.121)
  • Date and Time
  • in files, the so-called web server log files.

As an illustration:

As a rule, these files are stored for two weeks and then automatically deleted. We do not pass on this data, but we cannot rule out that this data will be viewed by the authorities in the event of illegal behavior.

In short: your visit will be logged by our provider (company that runs our website on special computers (servers)), but we will not pass on your data!

Cookies

 Our website uses HTTP cookies to save user-specific data.
In the following we explain what cookies are and why they are used so that you can better understand the following data protection declaration.

 

What exactly are cookies?

 Whenever you surf the Internet, you are using a browser. Well-known browsers are, for example, Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites save small text files in your browser. These files are called cookies.

One thing cannot be dismissed out of hand: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are also other cookies for other areas of application. HTTP cookies are small files that our website stores on your computer. These cookie files are automatically placed in the cookie folder, which is the “brain” of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies save certain user data about you, such as language or personal page settings. When you call up our site again, your browser transmits the „user-related“ information back to our site. Thanks to cookies, our website knows who you are and offers you your usual standard settings. In some browsers, each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.

There are both first-party cookies and third-party cookies. First-party cookies are created directly from our side, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, as each cookie stores different data. The expiry time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other „pests“. Cookies cannot access information on your PC either.

For example, cookie data can look like this:

  • Name: _ ga
  • Expiry time: 2 years
  • Use: Differentiation of website visitors
  • Exemplary value: GA1.2.1326744211.152321264412

A browser should support the following minimum sizes:

  • A cookie should be able to contain at least 4096 bytes
  • At least 50 cookies should be able to be saved per domain
  • A total of at least 3000 cookies should be able to be stored

What types of cookies are there?

 The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the data protection declaration. At this point we would like to briefly discuss the different types of HTTP cookies.

There are 4 types of cookies:

 

Absolutely necessary cookies

These cookies are necessary to ensure the basic functions of the website. For example, these cookies are needed when a user puts a product in the shopping cart, then continues surfing on other pages and only goes to checkout later. These cookies do not delete the shopping cart, even if the user closes his browser window.

 

Functional cookies
These cookies collect information about user behavior and whether the user receives any error messages. These cookies are also used to measure the loading time and the behavior of the website in different browsers.

 

Goal-oriented cookies
These cookies ensure better user-friendliness. For example, entered locations, font sizes or form data are saved.

 

Advertising cookies
These cookies are also called targeting cookies. They serve to deliver customized advertising to the user. That can be very practical, but also very annoying.

When you visit a website for the first time, you will usually be asked which of these types of cookies you would like to allow. And of course this decision is also saved in a cookie.

 

How can I delete cookies?

You decide for yourself how and whether you want to use cookies. Regardless of which service or website the cookies originate from, you always have the option of deleting cookies, only partially allowing them or deactivating them. For example, you can block third-party cookies but allow all other cookies.

If you want to find out which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

If you generally do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way you can decide for each individual cookie whether or not to allow the cookie. The procedure is different depending on the browser. It is best to search for the instructions in Google with the search term “delete cookies Chrome” or “deactivate cookies Chrome” in the case of a Chrome browser or replace the word “Chrome” with the name of your browser, e.g. Edge, Firefox, Safari.

What about my data protection?

The so-called „cookie guidelines“ have existed since 2009. It states that the storage of cookies requires your consent. Within the EU countries, however, there are still very different reactions to these guidelines. In Germany, the cookie guidelines have not been implemented as national law. Instead, this guideline was largely implemented in Section 15 (3) of the Telemedia Act (TMG).

If you want to know more about cookies and are not afraid of technical documentation, we recommend https://tools.ietf.org/html/rfc6265 , the Request for Comments of the Internet Engineering Task Force (IETF) called “HTTP State Management Mechanism ”.

 

Storage of personal data

Personal data that you transmit to us electronically on this website, such as name, e-mail address, address or other personal information in the context of submitting a form or comments in the blog, are stored by us together with the time and the IP address. Address is only used for the specified purpose, stored securely and not passed on to third parties.

We therefore only use your personal data for communication with those visitors who expressly request contact and for processing the services and products offered on this website. We do not pass on your personal data without your consent, but we cannot rule out that this data will be viewed in the event of illegal behavior.

If you send us personal data by e-mail – outside of this website – we cannot guarantee secure transmission and protection of your data. We recommend that you never send confidential data unencrypted by email.

According to Article 6 Paragraph 1 a GDPR  (lawfulness of processing), the legal basis is that you give us your consent to process the data you have entered. You can revoke this consent at any time – an informal email is sufficient, you will find our contact details in the imprint.

 

Rights according to the General Data Protection Regulation

According to the provisions of the GDPR, you have the following rights:

  • Right to rectification (Article 16 GDPR)
  • Right to erasure („right to be forgotten „) (Article 17 GDPR)
  • Right to restriction of processing (Article 18 GDPR)
  • Right to notification – obligation to notify in connection with the correction or deletion of personal data or the restriction of processing (Article 19 GDPR)
  • Right to data portability (Article 20 GDPR)
  • Right of objection (Article 21 GDPR)
  • Right not to be subject to a decision based solely on automated processing – including profiling (Article 22 GDPR)

If you believe that the processing of your data violates data protection law or that your data protection claims have been violated in any other way, you can contact the Federal Commissioner for Data Protection and Freedom of Information ( BfDI ) .

 

Evaluation of visitor behavior

In the following data protection declaration we inform you whether and how we evaluate data from your visit to this website. The evaluation of the collected data is usually anonymous and we cannot infer your person from your behavior on this website. You can find out more about how to object to this analysis of the visit data in the following data protection declaration.

 

TLS encryption with https

TLS, encryption and https sound and are very technical. We use HTTPS (the Hypertext Transfer Protocol Secure stands for „secure hypertext transfer protocol“) to transfer data securely on the Internet.
This means that the complete transmission of all data from your browser to our web server is secured – no one can “overhear”.

We have thus introduced an additional security layer and comply with data protection through technology design ( Article 25 (1) GDPR ). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data.

You can recognize the use of this protection of data transmission by the small lock symbol in the top left of the browser to the left of the Internet address (e.g. examplepage.de) and the use of the https scheme (instead of http) as part of our Internet address.
If you want to know more about encryption, we recommend doing a Google search for “Hypertext Transfer Protocol Secure wiki ” for good links to further information.

 

Google Maps privacy policy

 

We use Google Maps from Google Inc. on our website . For the European area, Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With Google Maps we can show you locations better and thus adapt our service to your needs. By using Google Maps , data is transmitted to Google and stored on Google’s servers. Here we want to go into more detail about what Google Maps is, why we use this Google service, which data is stored and how you can prevent this.

 

What is Google Maps ?

Google Maps is an internet map service from Google. With Google Maps you can search for exact locations of cities, sights, accommodations or companies online using a PC, tablet or app. If companies are represented on Google My Business, additional information about the company is displayed in addition to the location. In order to show how to get there, map sections of a location can be integrated into a website using HTML code. Google Maps shows the earth’s surface as a road map or as an aerial or satellite image. Thanks to the Street View images and the high-quality satellite images, very precise representations are possible.

 

Why do we use Google Maps on our website?

All of our efforts on this page are aimed at providing you with a useful and meaningful time on our website. By integrating Google Maps , we can provide you with the most important information on various locations. You can see at a glance where we are based. The route description always shows you the best or fastest way to us. You can find the route for routes by car, public transport, on foot or by bike. For us, the provision of Google Maps is part of our customer service.

 

Which data is saved by Google Maps ?

In order for Google Maps to be able to offer its full service, the company must record and save data from you. This includes the search terms entered, your IP address and the latitude and longitude coordinates. If you use the route planner function, the entered start address is also saved. However, this data storage takes place on the Google Maps website . We can only inform you about it, but we cannot influence it. Since we have integrated Google Maps into our website, Google places at least one cookie (name: NID) in your browser. This cookie stores data about your user behavior. Google uses this data primarily to optimize its own services and to provide you with individual, personalized advertising.

The following cookie is set in your browser due to the integration of Google Maps :

Name: NID
value: 188 = h26c1Ktha7fCQTx8rXgLyATyITJ321264412-5 Purpose
NID is used by Google to adapt advertisements to your Google search. With the help of the cookie, Google “remembers” your most frequently entered search queries or your previous interaction with advertisements. So you always get customized advertisements. The cookie contains a unique ID that Google uses to collect your personal settings for advertising purposes.
 

Expiry date: after 6 months

 Note: We cannot guarantee that the information stored is complete. Changes can never be ruled out, especially when using cookies. In order to identify the NID cookie, a separate test page was created, where only Google Maps was integrated.

 

How long and where will the data be stored?

The Google servers are located in data centers all over the world. Most of the servers are located in America, however. For this reason, your data is also increasingly stored in the USA. Here you can read exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=de

Google distributes the data on various data carriers. This means that the data can be accessed more quickly and is better protected against any attempt at manipulation. Each data center also has special emergency programs. If, for example, there are problems with the Google hardware or a natural disaster paralyzes the servers , the data will still be protected almost certainly.

Google stores some data for a specified period of time. For other data, Google only offers the option of manually deleting them. In addition, the company also anonymous information (such as advertising data) in server logs by deleting a portion of the IP address and cookie information after 9 or 18 months.

 

How can I delete my data or prevent data storage?

With the automatic deletion function of location and activity data introduced in 2019, information on location determination and web / app activity – depending on your decision – is stored for either 3 or 18 months and then deleted. In addition, you can manually delete this data from the history at any time via the Google account. If you want to completely prevent your location from being recorded, you must pause the „Web and app activity“ section in your Google account. Click Data & Personalization, then click the Activity Settings option. Here you can turn the activities on or off.

You can also deactivate, delete or manage individual cookies in your browser . Depending on which browser you are using, this always works a little differently. The following instructions show how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

If you generally do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether or not to allow it.

Google is an active participant in the EU-US Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI . If you want to learn more about data processing by Google, we recommend the company’s own data protection declaration at https://policies.google.com/privacy?hl=de .

 

Google Fonts privacy policy

We use Google Fonts on our website. These are the “Google Fonts” from Google Inc. For the European area, Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

You do not have to log in or enter a password to use Google fonts. Furthermore , no cookies are stored in your browser. The files (CSS, fonts / fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, the requests for CSS and fonts are completely separate from all other Google services. If you have a Google account, you don’t need to worry that your Google account details will be transmitted to Google while you are using Google Fonts. Google records the use of CSS (Cascading Style Sheets) and the fonts used and stores this data securely. We will take a closer look at what the data storage looks like.

 

What are Google Fonts?

Google Fonts (formerly Google Web Fonts) is a directory with over 800 fonts that Google makes available to its users free of charge.

Many of these fonts are released under the SIL Open Font License , while others are released under the Apache license . Both are free software licenses.

 

Why do we use Google Fonts on our website?

With Google Fonts we can use fonts on our own website, but don’t have to upload them to our own server. Google Fonts is an important component in keeping the quality of our website high. All Google fonts are automatically optimized for the web and this saves data volume and is a great advantage, especially for use with mobile devices. When you visit our site, the small file size ensures a quick loading time. Furthermore, Google Fonts are secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors can partially distort texts or entire websites. Thanks to the fast content delivery network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all common browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod). So we use Google Fonts so that we can present our entire online service as beautifully and consistently as possible.

 

Which data is saved by Google?

When you visit our website, the fonts are downloaded from a Google server. This external call transfers data to the Google server. In this way, Google also recognizes that you or your IP address are visiting our website. The Google Fonts API was developed to reduce the use, storage and collection of end-user data to what is necessary for the proper provision of fonts. By the way, API stands for “ Application Programming Interface“ and serves, among other things, as a data transmitter in the software area.

Google Fonts securely stores CSS and font requests with Google and is therefore protected. With the usage figures collected, Google can determine how well the individual fonts are being received. Google publishes the results on internal analysis sites such as Google Analytics. Google also uses data from its own web crawler to determine which websites use Google fonts. This data is published in the BigQuery database by Google Fonts. Entrepreneurs and developers use the Google BigQuery web service to examine and move large amounts of data.

It should be noted, however, that information such as language settings, IP address, version of the browser, screen resolution of the browser and the name of the browser are automatically transmitted to the Google server with every Google Font request . It is not clear whether this data is saved or not clearly communicated by Google.

 

How long and where will the data be stored?

Google stores requests for CSS assets for one day on its servers, which are mainly located outside the EU. This enables us to use the fonts with the help of a Google stylesheet. A stylesheet is a format template that can be used to quickly and easily change the design or font of a website, for example.

The font files are stored by Google for one year. With this, Google is pursuing the goal of fundamentally improving the loading time of websites. If millions of web pages refer to the same fonts, they are cached after the first visit and immediately reappear on all other web pages visited later. Sometimes Google updates font files to reduce file size, increase language coverage, and improve design.

 

How can I delete my data or prevent data storage?

The data that Google stores for a day or a year cannot simply be deleted. The data is automatically transmitted to Google when the page is accessed. To be able to delete this data prematurely, you must contact Google support at https://support.google.com/?hl=de&tid=321264412 . In this case, you only prevent data storage if you are not visiting our site.

Unlike other web fonts, Google allows us unrestricted access to all fonts. We can therefore have unlimited access to a sea of fonts and thus get the most out of our website. You can find more about Google Fonts and other questions at https://developers.google.com/fonts/faq?tid=321264412 . Although Google deals with data protection issues there, it does not contain any really detailed information about data storage. It is relatively difficult to get really precise information about stored data from Google.

You can also read which data is generally recorded by Google and what this data is used for at https://www.google.com/intl/de/policies/privacy/ .

 

Google Fonts Local Privacy Policy

We use Google Fonts from Google Inc. on our website. Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for the European area . We have integrated the Google fonts locally, ie on our web server – not on the Google servers. As a result, there is no connection to Google servers and therefore no data transmission or storage.

 

What are Google Fonts?

In the past, Google Fonts was also called Google Web Fonts. This is an interactive directory with over 800 fonts that Google provides for free. With Google Fonts you could use fonts without uploading them to your own server. But in order to prevent any information transfer to Google servers in this regard, we have downloaded the fonts to our server. In this way, we act in compliance with data protection regulations and do not send any data to Google Fonts.

Unlike other web fonts, Google allows us unrestricted access to all fonts. We can therefore have unlimited access to a sea of fonts and thus get the most out of our website. You can find more about Google Fonts and other questions at https://developers.google.com/fonts/faq?tid=321264412 .

 

OpenStreetMap privacy policy

We have integrated map excerpts from the online map tool “ OpenStreetMap “ on our website . This is a so-called open source mapping, which we can call up via an API (interface). Offered is this feature of OpenStreetMap Foundation, St John’s Innovation Center, Cowley Road, Cambridge, CB4 0WS, United Kingdom. By using this map function, your IP address will be forwarded to OpenStreetMap . In this data protection declaration you will find out why we use functions of the OpenStreetMap tool, where which data is stored and how you can prevent this data storage.

 

What is OpenStreetMap ?

The OpenStreetMap project was launched in 2004. The aim of the project is and was to create a free world map. Users around the world collect data on buildings, forests, rivers and roads, for example. Over the years, this resulted in an extensive digital world map created by users themselves. Of course, the map is not complete, but in most regions it is equipped with a lot of data.

 

Why do we use OpenStreetMap on our website?

Our website is primarily intended to be helpful to you. And from our point of view, this is always the case when information is found quickly and easily. Of course, on the one hand it is about our services and products, on the other hand you should also have other helpful information available. That is why we also use the OpenStreetMap map service . For example, we can show you exactly how to find our company. The map shows you the best way to get to us and your journey will be child’s play.

 

Which data is saved by OpenStreetMap ?

When you visit one of our websites that OpenStreetMap offers, user data is transmitted to the service and stored there. OpenStreetMap collects information about your interactions with the digital map, your IP address, data on your browser, device type, operating system and on what day and at what time you used the service. Tracking software is also used to record user interactions. The company specifies the “ Piwik “ analysis tool in its own data protection declaration .

The data collected are then available to the relevant working groups of the OpenStreetMap Foundation . According to the company, personal data will not be passed on to other people or companies unless this is legally necessary. The third-party provider Piwik stores your IP address, but in a shortened form.

The following cookie can be set in your browser when you interact with OpenStreetMap on our website:

 

Name: _ osm_location

Value: 9.63312% 7C52.41500% 7C17% 7CM

Purpose: The cookie is required to unlock the content of OpenStreetMap .

Expiry date: after 10 years

If you want to see the full screen of the map, you will be linked to the OpenStreetMap website. Among other things, the following cookies can be stored there in your browser:

 

Name: _ osm_totp_token

Value: 148253321264412-2

Purpose: This cookie is used to ensure the operation of the map section.

Expiry date: after one hour

 

Name: _ osm_session

Value: 1d9bfa122e0259d5f6db4cb8ef653a1c Purpose
With the help of the cookie, session information (i.e. user behavior) can be saved.
Expiration date: after the session ends

Name: _pk_id.1.cf09
Value: 4a5.1593684142.2.1593688396.1593688396321264412-9 Purpose
This cookie is set by Piwik to save or measure user data such as click behavior.
Expiry date: after one year

 

How long and where will the data be stored?

The API servers, databases and auxiliary services servers are currently located in the United Kingdom (Great Britain and Northern Ireland) and the Netherlands. Your IP address and user information, which are saved in abbreviated form by the Piwik web analysis tool , will be deleted after 180 days.

 

How can I delete my data or prevent data storage?

You have the right to access your personal data at any time and to object to its use and processing. Cookies that OpenStreetMap may set can be managed, deleted or deactivated in your browser at any time. As a result, however, the service will no longer function to its full extent. The management, deletion or deactivation of cookies works slightly differently for each browser. Below you will find links to the instructions for the most popular browsers:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

If you want to learn more about data processing by OpenStreetMap , we recommend the company’s privacy policy at https://wiki.osmfoundation.org/wiki/Privacy_Policy.

 

Mapbox API privacy policy

On our website we use the Mapbox API from the American software company Mapbox Inc., 740 15th Street NW, 5th Floor, District of Columbia 20005, USA. Mapbox is an online map tool (open source mapping) that is accessed via an interface (API). By using this tool, your IP address will be forwarded to Mapbox and saved. In this data protection declaration you can find out more about the functions of the tool, why we use it and, above all, which data is stored and how you can prevent this.

 

What is the Mapbox API?

Mapbox is an American software company that offers custom online maps for websites. With Mapbox you can illustrate the content on our website or, for example, graphically display directions . The cards can be easily integrated into our website with small code snippets (JavaScript code). Mapbox offers, among other things, a mobile-friendly environment, route information is provided in real time and data is visualized.

 

Why do we use Mapbox API on our website?

We also want to offer you a comprehensive service on our website and this should not simply end with our services or products. No, all of our content should also be of use to you. And this also includes, for example, route maps that show you the way to our company, for example.

 

What data is stored by the Mapbox API?

If you call up one of our sub-pages that has integrated an online map from Mapbox , data about your user behavior can be collected and saved. This has to be the case so that the integrated online maps work properly. It is also possible that the data collected by Mapbox will be passed on to third parties, but no personal data. This happens either if this is necessary for legal reasons or if Mapbox explicitly hires another company. The map contents are transmitted directly to your browser and integrated into our website.

Mapbox automatically collects certain technical information when requests are made to the APIs. In addition to your IP address, this includes browser information, your operating system, content of the request, restricted location and usage data, the URL of the website you visited and the date and time of the website visit. According to Mapbox , the data is only used to improve its own products. Mapbox also collects randomly generated IDs in order to analyze user behavior and determine the number of active users.

If you use one of our sub- pages and interact with an online map, Mapbox sets the following cookie in your browser:

 

Name: ppcbb – enable -content- mapbox_js Value: 1605795587321264412-4 Purpose We have not yet been able to find out more detailed information about the purpose of the cookie. Expiry date: after one year

Note: In our tests we did not find a cookie in the Chrome browser, but we did find it in other browsers.

 

Where and for how long is data stored?

The data collected is stored and processed on American servers operated by Mapbox . For security reasons, your IP address is stored for 30 days and then deleted. Randomly generated IDs (no personal data) that analyze the use of the APIs are deleted after 36 months.

 

How can I delete my data or prevent data storage?

If you do not want Mapbox to process data about you or your user behavior, you can deactivate JavaScript in your browser settings. Of course, you can then no longer use the corresponding functions to the full extent.

You have the right to access your personal data at any time and to object to its use and processing. Cookies that the Mapbox API may set can be managed, deleted or deactivated in your browser at any time. As a result, however, the service may no longer work properly. The management, deletion or deactivation of cookies works slightly differently for each browser. Below you will find links to the instructions for the most popular browsers:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

If you want to find out more about data processing by Mapbox , we recommend the company’s privacy policy at https://www.mapbox.com/legal/privacy .

 

Google Analytics privacy policy

We use the analysis tracking tool Google Analytics (GA) from the American company Google Inc. on our website. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google Analytics collects data about your actions on our website. For example, if you click on a link, this action is saved in a cookie and sent to Google Analytics. With the help of the reports we receive from Google Analytics, we can better tailor our website and our service to your needs. In the following, we will go into more detail about the tracking tool and, above all, inform you about which data is stored and how you can prevent this.

 

What is google analytics

Google Analytics is a tracking tool that is used to analyze the traffic on our website. In order for Google Analytics to work, a tracking code is built into the code of our website. When you visit our website, this code records various actions that you carry out on our website. As soon as you leave our website, this data is sent to the Google Analytics server and stored there.

Google processes the data and we receive reports on your user behavior. These reports can include the following:

  • Target group reports: With target group reports, we get to know our users better and know more precisely who is interested in our service.
  • Ad reports: Ad reports make it easier for us to analyze and improve our online advertising.
  • Acquisition Reports: Acquisition reports give us helpful information on how we can get more people excited about our service.
  • Behavioral Reports: This is where we learn how you interact with our website. We can understand which route you take on our site and which links you click.
  • Conversion reports : Conversion is a process in which you carry out a desired action based on a marketing message. For example, when you go from being a pure website visitor to being a buyer or newsletter subscriber. With the help of these reports we can find out more about how our marketing measures are received by you. This is how we want to increase our conversion rate .
  • Real-time reports: Here we always find out immediately what is happening on our website. For example, we can see how many users are reading this text.

 

Why do we use Google Analytics on our website?

Our goal with this website is clear: We want to offer you the best possible service. The statistics and data from Google Analytics help us to achieve this goal.

The statistically evaluated data show us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimize our site so that interested people can find it more easily on Google. On the other hand, the data helps us to better understand you as a visitor. We therefore know very well what we need to improve on our website in order to offer you the best possible service. The data also help us to carry out our advertising and marketing measures in a more individual and cost-effective manner. After all, it only makes sense to show our products and services to people who are interested in them.

 

Which data is saved by Google Analytics?

Google Analytics uses a tracking code to create a random, unique ID that is linked to your browser cookie. This is how Google Analytics recognizes you as a new user. The next time you visit our site, you will be recognized as a „returning“ user. All collected data is saved together with this user ID. This is how it is possible to evaluate pseudonymous user profiles in the first place.

Tags such as cookies and app instance IDs measure your interactions on our website. Interactions are all types of actions that you carry out on our website. If you also use other Google systems (such as a Google account), data generated by Google Analytics can be linked to third-party cookies. Google does not pass on any Google Analytics data unless we, as the website operator, approve it. Exceptions may be made if required by law.

The following cookies are used by Google Analytics:

 

Name: _ ga
Value: 2.1326744211.152321264412-5 Purpose By default, analytics.js uses the cookie _ ga to save the user ID. Basically, it is used to differentiate between website visitors. Expiry date: after 2 years 

 

Name: _ gid
value: 2.1687193234.152321264412-1 Purpose The cookie is also used to differentiate between website visitors . Expiry date: after 24 hours 

Name: _ gat_gtag_UA _ < property-id >
Value: 1 Purpose
Is used to lower the request rate. If Google Analytics is provided via the Google Tag Manager, this cookie is given the name _ dc_gtm _ < property-id >.
Expiry date: after 1 minute

 

Name: AMP_TOKEN
Value: not specified Purpose
The cookie has a token with which a user ID can be obtained from the AMP client ID service. Other possible values ​​indicate a logout, a request, or an error.
Expiry date: after 30 seconds up to a year

 

Name: __ utma
Value: 1564498958.1564498958.1564498958.1 Purpose This cookie can be used to track your behavior on the website and to measure performance. The cookie is updated every time information is sent to Google Analytics. Expiry date: after 2 years 

Name: __ utmt
Value: 1 Purpose
The cookie is used like _ gat_gtag_UA _ < property-id > to throttle the request rate.
Expiry date: after 10 minutes

 

Name: __ utmb
Value: 3.10.1564498958 Purpose This cookie is used to determine new sessions. It is updated every time new data or information is sent to Google Analytics. Expiry date: after 30 minutes 

Name: __ utmc
Value: 167421564 Purpose
This cookie is used to set new sessions for returning visitors. This is a session cookie and is only saved until you close the browser again.
Expiration date: after closing the browser

 Name: __ utmz
Value: m | utmccn = ( referral ) | utmcmd = referral | utmcct = / Purpose The cookie is used to identify the source of the traffic on our website. This means that the cookie stores where you came to our website from. That could have been another page or an advertisement. Expiry date: after 6 months

 Name: __ utmv
Value: not specified Purpose
The cookie is used to save user-defined user data. It is always updated when information is sent to Google Analytics.
Expiry date: after 2 years

 

Note: This list cannot claim to be complete, as Google keeps changing the choice of its cookies.

Here we show you an overview of the most important data that is collected with Google Analytics:

 

Heatmaps : Google creates so-called heatmaps . About heatmaps you can see exactly those areas that you click. In this way we get information about where you are on our site.

 

Session duration: Google defines the session duration as the time that you spend on our site without leaving the site. If you have been inactive for 20 minutes, the session ends automatically.

 

Bounce Rate (Engl. Bounce rate ): From a bounce of the speech, if you look on our website only one page and then leave our website.

 

Account creation When you create an account or place an order on our website, Google Analytics collects this data.

 

IP address: The IP address is only shown in abbreviated form so that it cannot be clearly assigned.

 

Location: The country and your approximate location can be determined via the IP address. This process is also known as IP location determination.

 

Technical information: The technical information includes, among other things, your browser type, your Internet provider or your screen resolution.

 

Source of origin: Google Analytics or us, of course, also interested in which website or which advertising you came to our site.

Further data are contact details, any ratings, playing media (e.g. when you play a video on our site), sharing content via social media or adding it to your favorites. The list does not claim to be complete and only serves as a general guide to data storage by Google Analytics.

How long and where will the data be stored?

Google has distributed your servers all over the world. Most of the servers are located in America and consequently your data is mostly stored on American servers. Here you can read exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=de

Your data is distributed on various physical data carriers. This has the advantage that the data can be accessed more quickly and is better protected against manipulation. Every Google data center has appropriate emergency programs for your data. If, for example, the hardware at Google fails or natural disasters paralyze servers, the risk of service interruption at Google remains low.

A standard storage period for your user data of 26 months is set for Google Analytics. Then your user data will be deleted. However, we have the option of choosing the retention period for user data ourselves. We have five variants available for this:

  • Deletion after 14 months
  • Deletion after 26 months
  • Deletion after 38 months
  • Deletion after 50 months
  • No automatic deletion

When the specified period has expired, the data is deleted once a month. This retention period applies to your data linked to cookies, user identification and advertising IDs ( e.g. cookies from the DoubleClick domain). Report results are based on aggregated data and are stored independently of user data. Aggregated data is a merging of individual data into a larger unit.

 

How can I delete my data or prevent data storage?

According to the data protection law of the European Union, you have the right to receive information about your data, to update it, to delete it or to restrict it. Use the browser add- on to deactivate Google Analytics JavaScript (ga.js, analytics.js, dc.js) to prevent Google Analytics from using your data. You can download and install the browser add-on at https://tools.google.com/dlpage/gaoptout?hl=de . Please note that this add-on only deactivates data collection by Google Analytics.

If you generally want to deactivate, delete or manage cookies (independent of Google Analytics), there are separate instructions for each browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

Google Analytics is an active participant in the EU-US Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=321264412 .

We hope we were able to provide you with the most important information about data processing by Google Analytics. If you want to find out more about the tracking service, we recommend these two links: http://www.google.com/analytics/terms/de.html and https://support.google.com/analytics/answer/6004245 ? hl = de .

 

Google Analytics IP anonymization

We have implemented the IP address anonymization of Google Analytics on this website. This function was developed by Google so that this website can comply with the applicable data protection regulations and recommendations of the local data protection authorities if they prohibit the storage of the full IP address. The anonymization or masking of the IP takes place as soon as the IP addresses arrive in the Google Analytics data collection network and before the data is stored or processed.

You can find more information on IP anonymization at https://support.google.com/analytics/answer/2763052?hl=de .

 

Google Analytics reports on demographics and interests

We have switched on the functions for advertising reports in Google Analytics. The demographics and interests reports contain information on age, gender and interests. This enables us – without being able to assign this data to individual persons – to get a better picture of our users. You can find out more about the advertising functions at https://support.google.com/analytics/answer/3450482?hl=de_AT&utm_id=ad  .

You can stop using the activities and information of your Google account under “Settings for advertising” at https://adssettings.google.com/authenticated by checking the box.

 

Google Analytics deactivation link

If you click on the following deactivation link, you can prevent Google from recording further visits to this website. Warning: The deletion of cookies, the use of the incognito / private mode of your browser, or the use of another browser will result in data being collected again.

Deactivate Google Analytics

 

Google Analytics add-on for data processing

We have concluded a direct customer contract with Google for the use of Google Analytics by accepting the “data processing addendum” in Google Analytics.

You can find more about the addition on data processing for Google Analytics here: https://support.google.com/analytics/answer/3379636?hl=de&utm_id=ad

 

Google Analytics Google Signals Privacy Policy

We have activated the Google signals in Google Analytics. The existing Google Analytics functions (advertising reports , remarketing , cross-device reports and reports on interests and demographic characteristics) are updated in order to receive summarized and anonymized data from you, provided that you have allowed personalized ads in your Google account.

The special thing about it is that it is a cross-device tracking. This means that your data can be analyzed across all devices. By activating Google signals, data is recorded and linked to the Google account. This enables Google to recognize, for example, when you are viewing a product on our website using a smartphone and only later buy the product using a laptop. Thanks to the activation of Google signals, we can start cross-device remarketing campaigns that would otherwise not be possible in this form. Remarketing means that we can also show you our offer on other websites.

In Google Analytics, further visitor data such as location, search history, YouTube history and data about your actions on our website are recorded by the Google signals. This gives us better advertising reports and more useful information about your interests and demographic characteristics from Google. This includes your age, what language you speak, where you live or what gender you belong to. There are also social criteria such as your job, your marital status or your income. All of these features help Google Analytics to define groups of people or target groups.

The reports also help us to better assess your behavior, wishes and interests. This enables us to optimize and adapt our services and products for you. By default, this data expires after 26 months. Please note that this data collection only takes place if you have allowed personalized advertising in your Google account. It is always aggregated and anonymous data and never individual data. You can manage or delete this data in your Google account.

 

Google Tag Manager privacy policy

For our website we use the Google Tag Manager of the company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. This Tag Manager is one of many helpful marketing products from Google. Using the Google Tag Manager, we can centrally integrate and manage code sections from various tracking tools that we use on our website.

In this data protection declaration we want to explain in more detail what the Google Tag Manager does, why we use it and in what form data is processed.

 

What is the Google Tag Manager?

The Google Tag Manager is an organization tool with which we can integrate and manage website tags centrally and via a user interface. As tags are called small sections of code that can record, for example, your activities on our website ( tracken ). For this purpose, JavaScript code sections are used in the source code of our site. The tags often come from Google- internal products such as Google Ads or Google Analytics, but tags from other companies can also be integrated and managed via the manager. Such tags take on different tasks. You can collect browser data, feed marketing tools with data, integrate buttons, set cookies and also track users across multiple websites.

Why do we use Google Tag Manager for our website?

 As the saying goes: organization is half the battle! And of course that also applies to the maintenance of our website. In order to make our website as good as possible for you and all people who are interested in our products and services, we need various tracking tools such as Google Analytics. The data collected by these tools shows us what interests you most, where we can improve our services and which people we should show our offers. And for this tracking to work, we have to integrate the corresponding JavaScript code into our website. In principle, we could incorporate each code section of the individual tracking tools separately into our source code. However, this takes a relatively long time and it is easy to lose track of things. That is why we use the Google Tag Manager. We can easily integrate the necessary scripts and manage them from one place. In addition, the Google Tag Manager offers an easy-to-use user interface and no programming knowledge is required. This is how we manage to keep our day jungle in order.

 

What data is saved by the Google Tag Manager?

The Tag Manager itself is a domain that does not set cookies and does not save any data. He acts as a mere „administrator“ of the implemented tags. The data is recorded by the individual tags of the various web analysis tools. The data is passed through to the individual tracking tools in the Google Tag Manager and is not saved.

The situation is completely different, however, with the integrated tags of the various web analysis tools, such as Google Analytics. Depending on the analysis tool, various data about your web behavior are usually collected, saved and processed with the help of cookies. To do this, please read our data protection texts on the individual analysis and tracking tools that we use on our website.

In the Tag Manager account settings, we have allowed Google to receive anonymized data from us. However, this only concerns the use and use of our Tag Manager and not your data, which is stored via the code sections. We enable Google and others to receive selected data in an anonymous form. We therefore consent to our website data being passed on anonymously. In spite of long research, we were unable to find out exactly which summarized and anonymous data is forwarded. In any case, Google will delete all information that could identify our website. Google combines the data with hundreds of other anonymous website data and creates user trends as part of benchmarking measures. Benchmarking compares your own results with those of your competitors. Processes can be optimized on the basis of the information collected.

 

How long and where will the data be stored?

When Google stores data, this data is stored on its own Google servers. The servers are distributed all over the world. Most of them are in America. At https://www.google.com/about/datacenters/inside/locations/?hl=de you can read exactly where the Google servers are located.

How long the individual tracking tools store your data can be found in our individual data protection texts for the individual tools.

 

How can I delete my data or prevent data storage?

The Google Tag Manager itself does not set cookies, but manages tags from various tracking websites. In our data protection texts for the individual tracking tools, you will find detailed information on how to delete or manage your data.

Google is an active participant in the EU-US Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=321264412 . If you want to find out more about the Google Tag Manager, we recommend the FAQs at https://www.google.com/intl/de/tagmanager/faq.html .

 

Google Site Kit Privacy Policy

We have integrated the WordPress plug-in Google Site Kit from the American company Google Inc. into our website . For the European area, Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With Google Site Kit we can quickly and easily view statistics from various Google products such as Google Analytics directly in our WordPress dashboard. The tool or the tools integrated in the Google Site Kit collect, among other things, personal data from you. In this data protection declaration we explain why we use Google Site Kit, how long and where data is stored and which other data protection texts are relevant for you in this context.

 

What is Google Site Kit?

Google Site Kit is a plugin for the WordPress content management system . With this plugin we can view important website analysis statistics directly in our dashboard. These are statistics that are collected by other Google products. Above all from Google Analytics. In addition to Google Analytics, the services Google Search Console , Page Speed ​​Insight, Google AdSense , Google Optimize and Google Tag Manager can also be linked to Google Site Kit.

 

Why do we use Google Site Kit on our website?

As a service provider, it is our job to offer you the best possible experience on our website. You should feel comfortable on our website and find exactly what you are looking for quickly and easily. Statistical evaluations help us to get to know you better and to adapt our offer to your wishes and interests. We use various Google tools for these evaluations. Site Kit makes our work much easier in this regard because we can view and analyze the statistics of Google products in the dashboard. We no longer have to register for the respective tool. Site Kit therefore always offers a good overview of the most important analysis data.

What data does Google Site Kit store?

If you have actively consented to tracking tools in the cookie notice (also called script or banner), Google products such as Google Analytics will set cookies and your data, e.g. about your user behavior, will be sent to Google, stored and processed there. This also includes personal data such as your IP address.

We have separate text sections in this data protection declaration for more detailed information on the individual services. For example, take a look at our privacy policy for Google Analytics. Here we go into the data collected very carefully. You will find out how long Google Analytics stores, manages and processes data, which cookies can be used and how you can prevent data storage. We also have our own data protection declarations with comprehensive information for other Google services such as Google Tag Manager or Google AdSense .

In the following, we show you exemplary Google Analytics cookies that can be set in your browser, provided that you have generally consented to data processing by Google. Please note that these cookies are only a selection:

 

Name: _ ga
Value: 2.1326744211.152321264412-2 Purpose
By default, analytics.js uses the cookie _ ga to save the user ID. Basically, it is used to differentiate between website visitors .
Expiry date: after 2 years

 

Name: _ gid
Value: 2.1687193234.152321264412-7 Purpose
This cookie is also used to differentiate between website visitors .
Expiry date: after 24 hours

 

Name: _ gat_gtag_UA _ < property-id >
Value: 1 Purpose
This cookie is used to lower the request rate.
Expiry date: after 1 minute

 

How long and where will the data be stored?

Google stores the data it collects on its own Google servers that are distributed around the world. Most of the servers are located in the United States, so it is very easy for your data to be stored there as well. At https://www.google.com/about/datacenters/inside/locations/?hl=de you can see exactly where the company provides servers.

Data collected by Google Analytics are stored for 26 months in a standardized manner. Your user data will then be deleted. The retention period applies to all data linked to cookies, user identification and advertising IDs.

 

How can I delete my data or prevent data storage?

You always have the right to receive information about your data, to have your data deleted, corrected or restricted. You can also deactivate, delete or manage cookies in your browser at any time. Here we show you the corresponding instructions for the most common browsers:

 

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

Google is an active participant in the EU-US Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=321264412 . To find out more about data processing by Google, we recommend the comprehensive data protection guidelines from Google at https://policies.google.com/privacy?hl=de .

 

WP Statistics privacy policy

We use the WP Statistics analysis plug-in on our website . This plugin was developed by Veronalabs (5460 W Main St, Verona, NY 13478, United States), an American software company. With this plugin we receive simple statistics on how you as a user use our website. In this data protection declaration, we go into more detail about the analysis tool and show you which data is stored where and for how long.

 

What is WP Statistics ?

This plugin is analysis software that was specially developed for websites that use the WordPress content management system . WordPress helps us to easily edit our website even without programming knowledge. WP Statistics can, for example, collect data on how long you stay on our website, which sub-pages you visit, how many visitors are on the website or from which website you came to us. No cookies are set by WP Statistics and you cannot be identified as a person by the data collected.

 

Why do we use WP Statistics ?

With the help of WP Statistics , we receive simple statistics that help us to make our website even more interesting and better for you. Our website and the content, products and / or services offered on it should meet your requirements and wishes as well as possible. In order to achieve this goal, of course, we also have to find out where we should make improvements and changes. The statistics obtained help us to get one step closer to this goal.

 

What data does WP Statistics store?

WP Statistics does not set any cookies and the data collected only generates statistics on the use of our website in an anonymous form. WP Statistics also anonymizes your IP address. You cannot be identified as a person.

WP Statistics collects visitor data (so-called Visitos´Data ) when your web browser connects to our web server. This data is stored in our database on our server. These include, for example:

  • the address (URL) of the accessed website
  • Browser and browser version
  • the operating system used
  • the address (URL) of the previously visited page ( referrer URL)
  • the host name and the IP address of the device from which access is made
  • Date and Time
  • Country / city information
  • Number of visitors that come from a search engine
  • Duration of the website stay
  • Clicks on the website

The data will not be passed on and will not be sold.

How long and where will the data be stored?
 All data is saved locally on our web server. The data is stored on our web server until it is no longer required for the purposes listed above.

How can I delete my data or prevent data storage?
 You have the right to information, correction or deletion and restriction of the processing of your personal data at any time. You can also revoke your consent to the processing of data at any time.

We have now given you the most important information about data processing by WP Analytics. Because the plugin does not use cookies and the data for statistical analysis is stored locally in the web server, your data is handled very carefully here. If you want to learn more about WP Analytics, you should take a look at the company’s privacy policy at https://wp-statistics.com/privacy-and-policy/ .

Newsletter data protection declaration
 If you subscribe to our newsletter, you transmit the above personal data and give us the right to contact you by email. We use the data stored when registering for the newsletter only for our newsletter and do not pass it on.

If you unsubscribe from the newsletter – you will find the link for this at the bottom of every newsletter – then we will delete all data that was saved when you registered for the newsletter.

Embedded social media elements data protection declaration
 We integrate elements of social media services on our website to display images, videos and texts.
When you visit pages that display these elements, data is transferred from your browser to the respective social media service and stored there. We have no access to this data.
The following links take you to the pages of the respective social media services where it is explained how they handle your data:

 

Twitter privacy policy

We have integrated Twitter functions on our website. These are, for example, embedded tweets, timelines, buttons or hashtags. Twitter is a short message service and a social media platform from Twitter Inc., One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland.

To the best of our knowledge, no personal data or data on your web activities will be transmitted to Twitter in the European Economic Area and in Switzerland simply by integrating the Twitter function. Only when you interact with the Twitter functions, such as clicking a button, can data be sent to Twitter, stored and processed there. We have no influence on this data processing and are not responsible. As part of this data protection declaration, we want to give you an overview of what data Twitter stores, what Twitter does with this data and how you can largely protect yourself from data transmission.

 

What is twitter

For some, Twitter is a news service, for others a social media platform and still others speak of a microblogging service. All of these terms are justified and mean more or less the same thing.

Both private individuals and companies use Twitter to communicate with interested people via short messages. Twitter only allows 280 characters per message. These messages are called „tweets“. In contrast to Facebook, for example, the service does not focus on expanding a network for “friends”, but wants to be understood as a global and open news platform. You can also have an anonymous account on Twitter and tweets can be deleted by the company on the one hand and the users themselves on the other.

 

Why do we use Twitter on our website?

Like many other websites and companies, we try to offer our services through various channels and to communicate with our customers. Twitter in particular has grown dear to our hearts as a useful “small” news service. Again and again, tweet or retweet we exciting, funny or interesting content. It is clear to us that you cannot follow every channel separately. After all, you have something else to do. That is why we have also integrated Twitter functions on our website. You can experience our Twitter activity “on site” or come to our Twitter page via a direct link. By integrating it, we want to strengthen our service and user-friendliness on our website.

 

What data is stored by Twitter?

On some of our sub-pages you will find the built-in Twitter functions. If you interact with the Twitter content, such as clicking a button, Twitter can collect and save data. Even if you don’t have a Twitter account yourself. Twitter calls this data “log data”. This includes demographic data, browser cookie IDs, the ID of your smartphone, hashed e-mail addresses, and information about which pages you have visited on Twitter and what actions you have taken. Of course, Twitter stores more data if you have a Twitter account and are logged in. This storage mostly takes place via cookies. Cookies are small text files that are usually set in your browser and transmit various information to Twitter.

We will now show you which cookies are set if you are not logged in to Twitter but visit a website with built-in Twitter functions. Please consider this list as an example. We cannot guarantee completeness here, as the choice of cookies is always changing and depends on your individual actions with the Twitter content.

These cookies were used in our test:

 

Name: personalization_id Value: “v1_cSJIsogU51SeE321264412” Purpose This cookie saves information on how you use the website and which advertising may have brought you to Twitter. Expiry date: after 2 years

Name: lang
Value: de
Purpose: This cookie saves your pre-set or preferred language.
Expiration date: after the session ends 

 

Name: guest_id
Value: 321264412v1% 3A157132626 Purpose
This cookie is set to identify you as a guest. Expiry date: after 2 years 

 Name: fm
Value: 0
Purpose: Unfortunately we could not find out the purpose of this cookie.
Expiration date: after the session ends 

 

Name: external_referer
Value: 3212644122beTA0sf5lkMrlGt Purpose
This cookie collects anonymous data such as how often you visit Twitter and how long you visit Twitter.
Expiry date: After 6 days

 

Name: eu_cn
Value: 1 Purpose
This cookie stores user activity and is used by Twitter for various advertising purposes.
Expiry date: After one year

 

Name: ct0
Value: c1179f07163a365d2ed7aad84c99d966 Purpose
Unfortunately we did not find any information about this cookie.
Expiry date: after 6 hours

 

Name: _ twitter_sess
Value: 53D% 253D – dd0248321264412- Purpose
With this cookie you can use functions within the Twitter website.
Expiration date: after the session ends

 

Note: Twitter also works with third parties. That is why we also recognized the three Google Analytics cookies _ ga , _ gat , _ gid in our test .

Twitter uses the collected data on the one hand to better understand user behavior and thus improve its own services and advertising offers, on the other hand, the data also serve internal security measures.

 

How long and where will the data be stored?

If Twitter collects data from other websites, it will be deleted, summarized or otherwise hidden after a maximum of 30 days. The Twitter servers are located at various server centers in the United States. Accordingly, it can be assumed that the data collected will be collected and stored in America. After our research, we could not clearly determine whether Twitter also has its own servers in Europe. In principle, Twitter can save the collected data until it is no longer useful to the company, you delete the data or there is a statutory deletion period.

 

How can I delete my data or prevent data storage?

In its data protection guidelines, Twitter repeatedly emphasizes that it does not save any data from external website visits if you or your browser are located in the European Economic Area or in Switzerland. However, if you interact with Twitter directly, Twitter will of course also save your data.

If you have a Twitter account, you can manage your data by clicking on “More” under the “Profile” button. Then click on „Settings and data protection“. Here you can manage the data processing individually.

If you do not have a Twitter account, you can go to twitter.com and then click on „Personalization“. You can manage the data you have collected under the item „Customization and data“.

As already mentioned above, most of the data is stored via cookies and you can manage, deactivate or delete them in your browser. Please note that you can only “edit” the cookies in the browser you have chosen. This means that if you use a different browser in the future, you will have to manage your cookies there again according to your requirements. Here you can find instructions on how to manage cookies in the most popular browsers.

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

You can also manage your browser so that you are informed of each individual cookie. Then you can always decide individually whether or not to allow a cookie.

Twitter also uses the data for personalized advertising inside and outside of Twitter. In the settings, you can switch off personalized advertising under „Personalization and data“. If you use Twitter on a browser, you can deactivate personalized advertising at http://optout.aboutads.info/?c=2&lang=EN .

Twitter is an active participant in the EU-US Privacy Shield Framework. This framework ensures correct data transfer between the USA and the European Union. Under https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO learn more about it.

We hope we have given you a general overview of data processing by Twitter. We do not receive any data from Twitter and are not responsible for what Twitter does with your data. If you have any further questions on this topic, we recommend the Twitter data protection declaration at https://twitter.com/de/privacy .

 

LinkedIn privacy policy

On our website we use social plug-ins from the social media network LinkedIn, the company LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. The social plug-ins can be feeds, the sharing of content or the link to our LinkedIn page. The social plug-ins are clearly marked with the well-known LinkedIn logo and allow, for example, interesting content to be shared directly via our website. LinkedIn Ireland Unlimited Company Wilton Place in Dublin is responsible for data processing for the European Economic Area and Switzerland .

By embedding such plug-ins , data can be sent to LinkedIn, saved and processed there. In this data protection declaration, we want to inform you which data is involved, how the network uses this data and how you can manage or prevent data storage.

 

What is LinkedIn

LinkedIn is the largest social network for business contacts. In contrast to Facebook, for example, the company focuses exclusively on establishing business contacts. Companies can present services and products on the platform and establish business relationships. Many people also use LinkedIn to search for a job or to find suitable employees for their own company. In Germany alone, the network has over 11 million members. In Austria there are around 1.3 million.

 

Why do we use LinkedIn on our website?

We know how busy you are. You can’t follow all social media channels individually. Even if, as in our case, it would be worth it. Because we keep posting interesting news or reports that are worth spreading. That is why we have created the possibility on our website to share interesting content directly on LinkedIn or to refer directly to our LinkedIn page. We consider built-in social plug-ins to be an extended service on our website. The data that LinkedIn collects also helps us to show possible advertising measures only to people who are interested in our offer.

 

Which data is saved by LinkedIn?

LinkedIn does not save any personal data simply by integrating the social plug-ins . LinkedIn calls this data, which is generated by plug-ins , passive impressions. However, if you click on a social plug-in , for example to share our content, the platform saves personal data as so-called „active impressions“. Regardless of whether you have a LinkedIn account or not. If you are logged in, the data collected will be assigned to your account.

Your browser establishes a direct connection to the LinkedIn servers when you interact with our plug-ins . The company logs various usage data. In addition to your IP address, this can be, for example, registration data, device information or information about your Internet or mobile network provider. If you call up LinkedIn services via your smartphone, your location (after you have given permission) can also be determined. LinkedIn can also pass this data on to third party advertisers in “ hashed “ form. Hashing means that a data record is converted into a character string. This allows the data to be encrypted in such a way that people can no longer be identified.

Most of the data on your user behavior is stored in cookies. These are small text files that are usually set in your browser. In addition , LinkedIn can also use web beacons , pixel tags, display tags and other device identifications.

Various tests also show which cookies are set when a user interacts with a social plug-in . The data found cannot claim to be complete and serve only as an example. The following cookies were set without being logged in to LinkedIn:

Name: bcookie Value: = 2 & 34aab2aa-2ae1-4d2a-8baf-c2e2d7235c16321264412- Purpose The cookie is a so-called „browser ID cookie“ and therefore saves your identification number (ID). Expiry date: After 2 years

 

Name: lang
Value: v = 2 & lang = de-de
Purpose: This cookie saves your pre-set or preferred language.
Expiration date: after the session ends

 

Name: lidc Value: 1818367: t = 1571904767: s = AQF6KNnJ0G321264412… Purpose This cookie is used for routing. Routing records the ways in which you came to LinkedIn and how you navigate through the website there. Expiry date: after 24 hours

Name: rtc Value: kt0lrv3NF3x3t6xvDgGrZGDKkX Purpose No further information could be found about this cookie. Expiry date: after 2 minutes

Name: JSESSIONID
Value: ajax: 3212644122900777718326218137 Purpose
This is a session cookie that LinkedIn uses to maintain anonymous user sessions through the server.
Expiration date: after the session ends

 

Name: bscookie Value: “v = 1 & 201910230812… Purpose This cookie is a security cookie. LinkedIn describes it as a secure browser ID cookie. Expiry date: after 2 years

 

Name: fid Value: AQHj7Ii23ZBcqAAAA… Purpose No further information could be found for this cookie. Expiry date: after 7 days

 Note: LinkedIn also works with third-party providers. That is why we also recognized the two Google Analytics cookies _ ga and _ gat in our test .

 

How long and where will the data be stored?

In principle, LinkedIn retains your personal data for as long as the company considers it necessary to offer its own services. However, LinkedIn will delete your personal data if you delete your account. In some exceptional cases, LinkedIn retains some data in a summarized and anonymous form even after you delete your account. Once you delete your account, other people will no longer be able to see your data within a day. LinkedIn generally deletes the data within 30 days. However, LinkedIn retains data if it is required by law. Data that can no longer be assigned to any person will be saved even after the account has been closed. The data is stored on various servers in America and probably also in Europe.

 

How can I delete my data or prevent data storage?

You have the right to access your personal data at any time and also to delete it. You can manage, change and delete your data in your LinkedIn account. You can also request a copy of your personal data from LinkedIn.

How to access the account information on your LinkedIn profile:

Click on your profile icon in LinkedIn and select the „Settings and data protection“ section. Now click on „Privacy“ and then in the section „How LinkedIn uses your data“ on „Change“. In just a short time you can download selected data on your web activity and your account history.

You also have the option of preventing data processing by LinkedIn in your browser. As mentioned above, LinkedIn stores most of the data via cookies, which are set in your browser. You can manage, deactivate or delete these cookies. Management works a little differently depending on which browser you have. The instructions for the most common browsers can be found here:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

You can also set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

LinkedIn is an active participant in the EU-US Privacy Shield Framework. This framework ensures correct data transfer between the USA and the European Union. Under https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0 learn more about it. We have tried to provide you with the most important information about data processing by LinkedIn. At https://www.linkedin.com/legal/privacy-policy you can find out more about the data processing of the social media network LinkedIn.

 

XING data protection declaration

On our website we use social plugins from the social media network Xing , the company Xing SE, Dammtorstraße 30, 20354 Hamburg, Germany. With these functions, you can, for example, share content on Xing directly via our website , log in via Xing or follow interesting content. You can recognize the plug-ins by the company name or the Xing logo. If you call up a website that uses a Xing plug-in , data can be transmitted to the “ Xing server”, saved and evaluated. In this data protection declaration, we want to inform you about what data is involved and how you can manage or prevent this data storage.

What is Xing ?

Xing is a social network with its headquarters in Hamburg. The company specializes in managing professional contacts. In other words, unlike other networks , Xing is primarily about professional networking. The platform is often used for job searches or to find employees for one’s own company. In addition, Xing offers interesting content on various professional topics. The global counterpart to this is the American company LinkedIn.

 

Why do we use Xing on our website?

There is now a flood of social media channels and we are well aware that your time is very precious. Not every social media channel in a company can be examined carefully. We therefore want to make life as easy as possible for you so that you can share or follow interesting content directly on our website on Xing . We are expanding our service on our website with such “ social plug-ins ”. In addition, the data collected by Xing help us to carry out targeted advertising measures on the platform. This means that our service is only shown to people who are really interested in it.

 

Which data is stored by Xing ?

Xing offers the share button, the follow button and the log-in button as plug- ins for websites. As soon as you open a page that has a built-in social plug-in from Xing , your browser connects to servers in a data center used by Xing . In the case of the share button – according to Xing – no data should be stored that could directly refer to a person. In particular, Xing does not save any of your IP addresses. Furthermore , no cookies are set in connection with the share button. This means that there is no analysis of your user behavior either. For more information, go to https://www.xing.com/app/share%3Fop%3Ddata_protection.

With the other Xing plug-ins , cookies are only set in your browser when you interact with the plug-in or click on it . Personal data such as your IP address, browser data, date and time of your page access on Xing can be stored here. If you have a XING account and are logged in, the data collected will be assigned to your personal account and the data stored in it.

The following cookies are set in your browser if you click on the follow or log-in button and are not yet logged in to Xing . Please note that this is an exemplary list and we cannot claim to be complete:

Name: AMCVS_0894FF2554F733210A4C98C6% 40AdobeOrg
Value: 1 Purpose
This cookie is used to create and save identifications of website visitors. Expiration date: after the session ends

Name: c_
Value: 157c609dc9fe7d7ff56064c6de87b019321264412-8 Purpose
We were unable to find out more information about this cookie. Expiry date: after one day

Name: prevPage Value: wbm% 2FWelcome% 2Flogin Purpose This cookie stores the URL of the previous website you have visited. Expiry date: after 30 minutes

Name: s_cc Value: true Purpose This Adobe Site Catalyst cookie determines whether cookies are generally activated in the browser. Expiration date: after the session ends

 

Name: s_fid Value: 6897CDCD1013221C-39DDACC982217CD1321264412-2 Purpose This cookie is used to identify a unique visitor. Expiry date: after 5 years

 

Name: visitor_id Value: fe59fbe5-e9c6-4fca-8776-30d0c1a89c32 Purpose The visitor cookie contains a unique visitor ID and the unique identifier for your account. Expiry date: after 2 years

Name: _ session_id
Value: 533a0a6641df82b46383da06ea0e84e7321264412-2 Purpose This cookie creates a temporary session ID that is used as an in-session user ID. The cookie is absolutely necessary to provide the functions of Xing . Expiration date: after the session ends 

As soon as you are logged in to Xing or a member, further personal data will definitely be collected, processed and saved. Xing also passes on personal data to third parties if this is necessary for the fulfillment of its own business purposes, if you have given your consent or if there is a legal obligation.

 

How long and where will the data be stored?

Xing stores the data on various servers in various data centers. The company stores this data until you delete the data or until a user account is deleted. Of course, this only affects users who are already Xing members.

 

How can I delete my data or prevent data storage?

You have the right to access your personal data at any time and also to delete it. Even if you are not a Xing member, you can prevent possible data processing via your browser or manage it according to your wishes. Most of the data is saved via cookies. Management works a little differently depending on which browser you have. The instructions for the most common browsers can be found here:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

You can also set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

We have tried to provide you with the most important information about data processing by Xing . At https://privacy.xing.com/de/datenschutzerklaerung you can find out more about the data processing of the social media network Xing .

YouTube privacy policy

We have installed YouTube videos on our website. So we can present you interesting videos directly on our site. YouTube is a video portal that has been a subsidiary of Google since 2006. The video portal is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. When you call up a page on our website that has embedded a YouTube video, your browser automatically connects to the YouTube or Google servers. Different data are transmitted (depending on the settings). Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all data processing in Europe .

In the following we want to explain in more detail which data is processed, why we have integrated YouTube videos and how you can manage or delete your data.

What is youtube

On YouTube, users can watch, rate, comment and upload videos for free. Over the past few years, YouTube has become one of the most important social media channels in the world. So that we can display videos on our website, YouTube provides a code excerpt that we have built into our site.

 

Why do we use YouTube videos on our website?

YouTube is the video platform with the most visitors and the best content. We strive to offer you the best possible user experience on our website. And of course interesting videos shouldn’t be missing. With the help of our embedded videos, we provide you with other helpful content in addition to our texts and images. In addition, our website is easier to find on the Google search engine thanks to the embedded videos. Even if we place advertisements via Google Ads, thanks to the data collected, Google can really only show these advertisements to people who are interested in our offers.

 

Which data is saved by YouTube?

As soon as you visit one of our pages that has a YouTube video integrated, YouTube sets at least one cookie that saves your IP address and our URL. If you are logged into your YouTube account, YouTube can usually assign your interactions on our website to your profile with the help of cookies. This includes data such as session duration, bounce rate, approximate location, technical information such as browser type, screen resolution or your Internet provider. Further data can be contact details, any ratings, sharing content via social media or adding it to your favorites on YouTube.

If you are not logged into a Google account or a YouTube account, Google will store data with a unique identifier that is linked to your device, browser or app. For example, your preferred language setting is retained. But a lot of interaction data cannot be saved because fewer cookies are set.

In the following list we show cookies that were set in a test in the browser. On the one hand, we show cookies that are set without a registered YouTube account. On the other hand, we show cookies that are set with a registered account. The list cannot claim to be complete because the user data always depends on the interactions on YouTube.

Name: YSC
Value: b9-CV6ojI5Y321264412-1 Purpose
This cookie registers a unique ID in order to save statistics of the video viewed.
Expiration date: after the session ends

 

Name: PREF
Value: f1 = 50000000 Purpose
This cookie also registers your unique ID. Via PREF, Google receives statistics on how you use YouTube videos on our website.
Expiry date: after 8 months

 

Name: GPS
value: 1
Purpose: This cookie records your unique ID on mobile devices in order to GPS location tracken .
Expiry date: after 30 minutes

 

Name: VISITOR_INFO1_LIVE
Value: 95Chz8bagyU Purpose
This cookie tries to estimate the bandwidth of the user on our website (with built-in YouTube video).
Expiry date: after 8 months

Other cookies that are set when you are logged in to your YouTube account:

 

Name: APISID
Value: zILlvClZSkqGsSwI / AU1aZI6HY7321264412- Purpose This cookie is used to create a profile about your interests. The data is used for personalized advertisements. Expiry date: after 2 years

 

Name: CONSENT
Value: YES + AT.de + 20150628-20-0 Purpose
The cookie stores the status of a user’s consent to the use of various Google services. CONSENT is also used for security in order to check users and to protect user data from unauthorized attacks.
Expiry date: after 19 years

 

Name: HSID
Value: AcRwpgUik9Dveht0I Purpose
This cookie is used to create a profile about your interests. This data helps to display personalized advertising.
Expiry date: after 2 years

 

Name: LOGIN_INFO
Value: AFmmF2swRQIhALl6aL… Purpose
This cookie stores information about your login data.
Expiry date: after 2 years

 

Name: SAPISID
Value: 7oaPxoG-pZsJuuF5 / AnUdDUIsJ9iJz2vdM Purpose
This cookie works by clearly identifying your browser and your device. It is used to create a profile about your interests.
Expiry date: after 2 years

 

Name: SID
value: oQfNKjAsI321264412- Purpose
This cookie saves your Google account ID and your last login time in digitally signed and encrypted form.
Expiry date: after 2 years

 

Name: SIDCC
Value: AN0-TYuqub2JOcDTyL Purpose
This cookie stores information on how you use the website and which advertisements you may have seen before visiting our site.
Expiry date: after 3 months

 

How long and where will the data be stored?

The data that YouTube receives and processes from you is stored on Google’s servers. Most of these servers are in America. At https://www.google.com/about/datacenters/inside/locations/?hl=de you can see exactly where the Google data centers are located. Your data is distributed on the servers. This means that the data can be accessed more quickly and is better protected against manipulation.

Google stores the collected data for different lengths of time. You can delete some data at any time, others are automatically deleted after a limited period of time and others are saved by Google for a longer period of time. Some data (such as items from „My Activity“, photos or documents, products) saved in your Google Account will be saved until you delete them. Even if you’re not signed in to a Google Account, you can delete some data associated with your device, browser, or app.

 

How can I delete my data or prevent data storage?

Basically, you can delete data in the Google account manually. With the automatic deletion function of location and activity data introduced in 2019, information is stored depending on your decision – either 3 or 18 months and then deleted.

Regardless of whether you have a Google account or not, you can configure your browser in such a way that Google deletes or deactivates cookies. Depending on which browser you are using, this works in different ways. The following instructions show how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

If you generally do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether or not to allow it. Since YouTube is a subsidiary of Google, there is a common privacy policy. If you want to find out more about the handling of your data, we recommend the data protection declaration at https://policies.google.com/privacy?hl=de.

 

YouTube subscribe button Privacy policy

We have on our website YouTube Subscribe Button ( „English. Subscribe installed button“). You can usually recognize the button by the classic YouTube logo. The logo shows the words “Subscribe” or “YouTube” in white letters in front of a red background and the white “Play symbol” to the left. However, the button can also be displayed in a different design.

Our YouTube channel offers you funny, interesting or exciting videos again and again. With the built-in “subscribe button” you can subscribe to our channel directly from our website and do not have to call up the YouTube website. We want to make access to our comprehensive content as easy as possible for you. Please note that this allows YouTube to save and process your data.

If you see a built-in subscription button on our site, YouTube sets at least one cookie – according to Google. This cookie stores your IP address and our URL. YouTube can also find out information about your browser, your approximate location and your preset language in this way. In our test, the following four cookies were set without being logged into YouTube:

 

Name: YSC
Value: b9-CV6ojI5321264412Y Purpose
This cookie registers a unique ID in order to save statistics of the videos viewed.
Expiration date: after the session ends

 

Name: PREF
Value: f1 = 50000000 Purpose
This cookie also registers your unique ID. Via PREF, Google receives statistics on how you use YouTube videos on our website.
Expiry date: after 8 months

 

Name: GPS
value: 1
Purpose: This cookie records your unique ID on mobile devices in order to GPS location tracken .
Expiry date: after 30 minutes

 

Name: VISITOR_INFO1_LIVE
Value: 32126441295Chz8bagyU Purpose
This cookie tries to estimate the bandwidth of the user on our website (with built-in YouTube video).
Expiry date: after 8 months

 

Note: These cookies were set after a test and cannot claim to be complete.

If you are logged into your YouTube account, YouTube can save many of your actions / interactions on our website with the help of cookies and assign them to your YouTube account. This gives YouTube information such as how long you have been surfing on our site, what type of browser you are using, what screen resolution you prefer or what actions you carry out.

YouTube uses this data on the one hand to improve its own services and offers, on the other hand to provide analyzes and statistics for advertisers (who use Google Ads).

Google reCAPTCHA privacy policy

Our primary goal is to secure and protect our website for you and for us in the best possible way. To ensure this, we use Google reCAPTCHA from Google Inc. For the European area, Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With reCAPTCHA we can determine whether you are really a flesh and blood human and not a robot or other spam software. We understand spam as any unsolicited information that comes to us electronically . With the classic CAPTCHAS, you mostly had to solve text or picture puzzles to check. With reCAPTCHA from Google, we usually don’t have to bother you with such puzzles. In most cases, it is sufficient to simply tick the box and confirm that you are not a bot. With the new Invisible reCAPTCHA version you don’t even have to check the box anymore. How this works exactly and, above all, which data is used for it, you will find out in the course of this data protection declaration.

 

What is reCAPTCHA ?

reCAPTCHA is a free captcha service from Google that protects websites from spam software and abuse by non-human visitors. The most common use of this service is when filling out forms on the Internet. A captcha service is a type of automatic Turing test that is intended to ensure that an action on the Internet is carried out by a human and not by a bot. In the classic Turing test (named after the computer scientist Alan Turing), a person determines the distinction between bot and human. With captchas , this is also done by the computer or a software program. Classic captchas work with small tasks that are easy for humans to solve, but are very difficult for machines. With reCAPTCHA you no longer have to actively solve puzzles. The tool uses modern risk techniques to distinguish people from bots. Here you only have to tick the text field „I am not a robot“ or with Invisible reCAPTCHA even this is no longer necessary. With reCAPTCHA , a JavaScript element is integrated into the source text and then the tool runs in the background and analyzes your user behavior. The software calculates a so-called Captcha score from these user actions . Google uses this score to calculate the probability that you are human before entering the captcha . reCAPTCHA or captchas in general are always used when bots could manipulate or abuse certain actions (such as registrations, surveys, etc.).

 

Why do we use reCAPTCHA on our website?

We only want to welcome people of flesh and blood on our side. Bots or spam software of all kinds can safely stay at home. That is why we do all we can to protect ourselves and offer you the best possible user-friendliness . For this reason we use Google reCAPTCHA from Google. So we can be pretty sure that we will remain a “ bot-free ” website. By using reCAPTCHA , data is transmitted to Google in order to determine whether you are really human. reCAPTCHA therefore serves the security of our website and consequently also your security. For example, without reCAPTCHA , it could happen that a bot registers as many email addresses as possible in order to “ spam “ on forums or blogs with unwanted advertising content . With reCAPTCHA we can avoid such bot attacks .

 

Which data is saved by reCAPTCHA ?

reCAPTCHA collects personal data from users in order to determine whether the actions on our website actually originate from people. The IP address and other data that Google needs for the reCAPTCHA service can therefore be sent to Google. IP addresses are almost always shortened beforehand within the member states of the EU or other signatory states to the Agreement on the European Economic Area before the data ends up on a server in the USA. The IP address will not be combined with other Google data unless you are logged into your Google account while using reCAPTCHA . First, the reCAPTCHA algorithm checks whether Google cookies from other Google services (YouTube, Gmail , etc.) have already been placed on your browser . ReCAPTCHA then sets an additional cookie in your browser and takes a snapshot of your browser window.

The following list of collected browser and user data does not claim to be complete. Rather, they are examples of data that, to our knowledge, are processed by Google.

  • Referrer URL (the address of the page from which the visitor comes)
  • IP address (e.g. 256.123.123.1)
  • Information about the operating system (the software that enables the operation of your computer. Known operating systems are Windows, Mac OS X or Linux)
  • Cookies (small text files that save data in your browser)
  • Mouse and keyboard behavior (every action you perform with the mouse or keyboard is saved)
  • Date and language settings (which language or which date you have preset on your PC is saved)
  • All Javascript objects (JavaScript is a programming language that enables websites to adapt to the user. JavaScript objects can collect all possible data under one name)
  • Screen resolution (shows how many pixels the image consists of)

It is undisputed that Google uses and analyzes this data even before you click the „I am not a robot“ tick. With the Invisible reCAPTCHA version, there is even no ticking and the entire recognition process runs in the background. How much and which data Google stores exactly cannot be learned from Google in detail.

The following cookies are used by reCAPTCHA : Here we refer to the reCAPTCHA demo version from Google at https://www.google.com/recaptcha/api2/demo . All of these cookies require a unique identifier for tracking purposes. Here is a list of cookies that Google reCAPTCHA has set on the demo version:

Name: IDE
Value: WqTUmlnmv_qXyi_DGNPLESKnRNrpgXoy1K-pAZtAkMbHI-321264412-8 Purpose This cookie is set by DoubleClick (also owned by Google) to register and report the actions of a user on the website when dealing with advertisements. In this way, the effectiveness of the advertising can be measured and appropriate optimization measures can be taken. IDE is stored in browsers under the domain doubleclick.net. Expiry date: after one year

 

Name: 1P_JAR
Value: 2019-5-14-12 Purpose This cookie collects statistics on website usage and measures conversions . A conversion occurs, for example, when a user becomes a buyer. The cookie is also used to show relevant advertisements to users. The cookie can also be used to prevent a user from seeing the same ad more than once. Expiry date: after one month

 

Name: ANID
Value: U7j1v3dZa3212644120xgZFmiqWppRWKOr Purpose We could not find out much information about this cookie. In Google’s privacy policy, the cookie is used in connection with „advertising cookies“ such as. B. “DSID”, “FLC”, “AID”, “TAID” mentioned. ANID is stored under the domain google.com. Expiry date: after 9 months

 

Name: CONSENT
Value: YES + AT.de + 20150628-20-0 Purpose The cookie stores the status of a user’s consent to the use of various Google services. CONSENT is also used for security in order to check users, prevent fraudulent login information and protect user data from unauthorized attacks. Expiry date: after 19 years 

 

Name: NID
Value: 0WmuWqy321264412zILzqV_nmt3sDXwPeM5Q Purpose
NID is used by Google to adapt advertisements to your Google search. With the help of the cookie, Google “remembers” your most frequently entered search queries or your previous interaction with advertisements. So you always get customized advertisements. The cookie contains a unique ID in order to collect personal settings of the user for advertising purposes.
Expiry date: after 6 months

 

Name: DV
Value: gEAABBCjJMXcI0dSAAAANbqc321264412-4 Purpose
As soon as you have checked the „I am not a robot“ checkbox, this cookie will be set. The cookie is used by Google Analytics for personalized advertising. DV collects information in an anonymous form and is also used to distinguish between users.
Expiry date: after 10 minutes

 

Note: This list cannot claim to be complete, as experience has shown that Google changes the choice of their cookies again and again. 

 

How long and where will the data be stored?

By inserting reCAPTCHA , your data will be transferred to the Google server. Even after repeated inquiries, Google does not clearly state where exactly this data is stored. Without having received a confirmation from Google, it can be assumed that data such as mouse interaction, time spent on the website or language settings on the European or American Google Servers. The IP address that your browser transmits to Google is generally not merged with other Google data from other Google services. However, if you are logged into your Google account while using the reCAPTCHA plug-in , the data will be merged. The different data protection regulations of Google apply for this. 

How can I delete my data or prevent data storage?

 If you do not want any data about you or your behavior to be transmitted to Google, you must completely log out of Google and delete all Google cookies before you visit our website or use the reCAPTCHA software. In principle, the data is automatically transmitted to Google as soon as you visit our website. To delete this data again, you must contact Google support at https://support.google.com/?hl=de&tid=321264412 .

So if you use our website, you agree that Google LLC and its representatives automatically collect, process and use data.

You can find out a little more about reCAPTCHA on Google’s web developer page at https://developers.google.com/recaptcha/ . Google goes into the technical development of the reCAPTCHA in more detail here, but you will look in vain for precise information about data storage and data protection issues. A good overview of the basic use of data by Google can be found in the in-house data protection declaration at https://www.google.com/intl/de/policies/privacy/ .

Custom Google Search Privacy Policy

We have integrated the Google plug-in for user-defined searches on our website . Google is the largest and best-known search engine in the world and is operated by the US company Google Inc. Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for the European area . With the custom Google search, data can be transferred from you to Google. In this data protection declaration we inform you why we use this plug-in , which data is processed and how you can manage or prevent this data transfer.

What is Google Custom Search?

 

The plug-in for custom Google search is a Google search bar directly on our website. The search takes place in the same way as on www.google.com , only the search results focus on our content and products or on a limited search area.

Why do we use custom Google search on our website?

 

A website with a lot of interesting content often becomes so big that you may lose track of it. Over time, we have also accumulated a lot of valuable material and, as part of our service, we want you to find our content as quickly and easily as possible. Custom Google Search makes finding interesting content a breeze. The built-in Google plug-in improves the overall quality of our website and makes it easier for you to search.

What data is saved by the custom Google search?

 

The custom Google search will only transfer data from you to Google if you actively use the Google search built into our website. This means that only when you enter a search term in the search bar and then confirm this term (eg click on “Enter”) your IP address will be sent to Google, saved and processed in addition to the search term. Based on the cookies set (such as 1P_JAR), it can be assumed that Google will also receive data on website usage. If you are looking for content during your visit to our website using the built-in Google search function and are logged into your Google account at the same time, Google can also assign the data collected to your Google account. As the website operator, we have no influence on what Google does with the data collected or how Google processes the data.

The following cookies are set in your browser if you use the custom Google search and are not signed in with a Google account:

Name: 1P_JAR
Value: 2020-01-27-13321264412-5 Purpose
This cookie collects statistics on website usage and measures conversions . A conversion occurs, for example, when a user becomes a buyer. The cookie is also used to show relevant advertisements to users. Expiry date: after one month

Name: CONSENT
Value: WP.282f52321264412-9 Purpose
The cookie stores the status of a user’s consent to the use of various Google services. CONSENT is also used for security in order to check users and to protect user data from unauthorized attacks. Expiry date: after 18 years

Name: NID
Value: 196 = pwIo3B5fHr-8 Purpose
NID is used by Google to adapt advertisements to your Google search. With the help of the cookie, Google “remembers” your entered search queries or your previous interaction with advertisements. So you always get customized advertisements. Expiry date: after 6 months

 

Note: This list cannot claim to be complete, as Google changes the choice of their cookies again and again.

 

How long and where will the data be stored?

The Google servers are spread all over the world. Since Google is an American company, most of the data is stored on American servers. At https://www.google.com/about/datacenters/inside/locations/?hl=de you can see exactly where the Google servers are.

Your data is distributed on various physical data carriers. This means that the data can be accessed more quickly and better protected against possible manipulation. Google also has emergency programs for your data. If, for example, there are internal technical problems at Google and the servers no longer function as a result, the risk of service interruption and data loss remains low.
Depending on the data, Google stores it for different lengths of time. You can delete some data yourself, others are automatically deleted or anonymized by Google. But there is also data that Google stores longer if this is necessary for legal or business reasons.

 

How can I delete my data or prevent data storage?

According to the data protection law of the European Union, you have the right to receive information about your data, to update it, to delete it or to restrict it. There is some data that you can delete at any time. If you have a Google account, you can delete data about your web activity there or choose to delete it after a certain period of time.

In your browser you also have the option of deactivating or deleting cookies or managing them according to your wishes and preferences. Here you will find instructions for the most important browsers:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

Google is an active participant in the EU-US Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI . We hope we were able to provide you with the most important information about data processing by Google. If you want to find out more, we recommend Google’s extensive data protection declaration at https://policies.google.com/privacy?hl=de .

Source: Created with the data protection generator from AdSimple in cooperation with hashtagmann.de